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The First-Winter Swaddle in ice blue, folded flat showing honeycomb knit
First-Winter Swaddle folded flat on white Both swaddle colorways: ice blue rolled with ribbon and cream folded Macro of the swaddle honeycomb air-cell knit and rolled hem Newborn wrapped in the ice blue swaddle, sleeping on their back First-Winter Swaddle storybook illustration

The First-Winter Swaddle

★★★★★  5.0  |  61 reviews
$34
✓ In stock soon  •  Free shipping  •  30-night sleep guarantee

The very first snow den: a cloud-soft air-cell swaddle that holds gentle warmth when your newborn runs cool and breathes it out when they run warm, where flat muslin and bamboo cling. One generous size, wraps beautifully, and it is the baby shower gift they will actually remember.

Color
Ice Blue
Cream
Bundle & Save
1 Swaddle$28
2 SwaddlesSave 10%$50
3 Swaddles (Gift Set)Save 15%$71
❄ OEKO-TEX® Standard 100 ❄ Snug-fit, U.S. sleepwear standards ❄ 30-night guarantee
snösoft™ is a fine honeycomb knit of breathable plant-based lyocell and soft cotton. The hexagonal micro air cells are knitted into the structure itself, never sprayed on, so the temperature-regulating effect survives wash after wash. No bamboo viscose, no polyester fleece.
One generous 47 by 47 inch square that wraps newborns snugly with room to grow into a stroller blanket, burp cloth, and nursing cover later. Always place a swaddled baby on their back, keep the wrap snug at the chest and loose at the hips, and stop swaddling at the first sign of rolling, usually around 8 weeks to 3 months. From then on, the Den Sleep Sack takes over.
Machine wash cold on gentle with like colors, tumble dry low. Skip fabric softener; it coats the air cells. The honeycomb texture is knitted in and holds its shape and softness for the long haul.
Free shipping on every order. Then put your baby in snösoft™ for 30 nights. If your mornings don't change, send it back for a full refund. No questions, no forms, no fine print.

Why newborns sleep better in air cells

Muslin is flat. Bamboo clings. An air-cell knit swaddles snug while it breathes.

Holds warmth gently

When your baby runs cool, each cell keeps a thin layer of warmed air close to the body, just like a den holds heat in falling snow.

Releases excess heat

When your baby runs warm, the open structure vents heat and moisture instead of pooling it against their skin. Dry backs, no damp hair.

Safe from the first night

OEKO-TEX® Standard 100 certified fabric in a snug-fit cut made to U.S. children's sleepwear standards, sized newborn to toddler.

From dens across the country

Early parents from our test batch, in their own words.

Newborn swaddled in ice blue sleeping on their back in a bare bassinet
★★★★★

"Our muslin swaddles always felt either too thin or too clammy. This one is snug and warm without any dampness at the night feed. She settles the second the wrap goes on."

Amara O.  ✓ Verified
Mother cradling a newborn wrapped in the cream swaddle
★★★★★

"The cream one is the softest thing we own, and I mean including my own robe. It washes beautifully and the texture makes the wrap stay put instead of sliding loose like our bamboo one did."

Beth L.  ✓ Verified
First-Winter Swaddle in an opened gift box at a baby shower
★★★★★

"I brought this to my sister's shower and it upstaged every gift on the table. The ribbon roll looks straight out of a boutique. I have since bought the three pack twice for other showers."

Nicole V.  ✓ Verified